General / December 14, 2016
Whether you’re introducing a new product to market or taking a different flexible packaging approach with an existing product, effective collaboration between you and your packaging partner is crucial to ensuring success. The more information you have the better. And the more information your packaging partner can gather on the front end, the easier it is for both parties to land on a packaging solution that benefits your product’s needs.
Providing essential information right away regarding product, environmental and manufacturing variables will help speed up your brand’s packaging process. Conclusions can be drawn, recommendations can be made and materials can be selected to get your products out to market faster and more efficiently.
In order to supply the packaging solutions that both you and your customers require, consider the following three keys to collaboration:
1. Be clear and concise – We can make recommendations and help you achieve your flexible packaging goal, but in order to streamline this process, it helps to come into the relationship with a clear, thought-out strategy already in mind.
2. Provide quick responses – It’s simple: the faster your flexible packaging company can get the information it needs to move forward, the quicker your product will be on the shelves.
3. Be detailed – Include all project details from start to finish. The more detail you provide your packaging partner with at the start of the relationship, the more accurate and timely their recommendations will be.
These three considerations, combined with your packaging partner’s expertise, will allow you to form a fruitful relationship that supports the goals and ideals of your brand. Eagle Flexible Packaging is equipped to support virtually any packaging relationship due to our widespread experience across such a diverse range of industries and processes including pet food packaging, coffee packaging, snack food packaging and more.
To learn more about our material selection process and how we can align with your brand’s needs, contact us today!
Sign up for our Newsletter